Published at: 2016-08-22 13:57 | Author: CIJ Serbia
Online retail may be exploding across the rest of Europe, but it’s still in its infancy in Serbia. With just 200 e-commerce sites, compared to 40,000 in the Netherlands, the country clearly has some catching up to do. Low income, compared to EU states, is one of the main reasons behind Serbia’s lagging e-commerce sector.
Online retail may be exploding across the rest of Europe, but it’s still in its infancy in Serbia. With just 200 e-commerce sites, compared to 40,000 in the Netherlands, the country clearly has some catching up to do. Low income, compared to EU states, is one of the main reasons behind Serbia’s lagging e-commerce sector. (The latest statistics show monthly take home for the average Serb is around €480.) Another issue is the lack of trust concerning digital payments. This is a problem shared by n...

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