Aleja Bielany strengthens with new stores and a modern coworking space

by   CIJ News iDesk III
2022-10-04   09:15
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The second half of this year is an intensive time for the Aleja Bielany shopping center, belonging to the Ingka Centers group, to expand and modernize its offer, both with new brands and an innovative place for work and business meetings - CoWork. Selected fashion stores were remodeled, but the most important event of this season is the opening of a new food operator - Carrefour hypermarket.

Aleja Bielany expands its offer in order to meet the constantly growing requirements of its customers. The Carrefour hypermarket with an area of ​​over 7,000 sqm has appeared on the map of the center and is currently the second largest store in Wrocław of this chain. Carrefour, apart from a wide range of food products, including BIO products, industrial products, seasonal products, automotive and textiles, provides customers with the highest quality of service, as well as a number of amenities, such as self-service checkouts or Scan & Go services in the My Carrefour application.

The second and third quarter of this year is also a strengthening of the offer in the fashion segment for Aleja Bielany. It included the remodeling of Medicine, Cropp and Sinsay stores, which were more than doubled, and their interior was arranged in such a way as to provide customers with even more comfortable shopping. In addition, Sinsay's offer has been expanded to include men's and children's sections, care products and interior furnishings.

The tenants of Aleja Bielany have also been joined by the unique LESS.STORE boutique, offering customers a unique selection of high-quality second-hand clothing and accessories. It is the first second hand & outlet boutique from LESS. The offer includes used clothes, outlet items, selected ends of the collection and fashion pearls, often of premium brands.

The changes also apply to the gastronomic offer, which has been enriched with a new original design of a restaurant with Asian cuisine a la carte - InAsia. The InAsia concept is a combination of the richness of traditional Asian dishes and inspiring exoticism.

"At Aleja Bielany, we not only follow our customers' requirements, but also try to stay ahead of them. Drawing on market trends, we constantly modernize and expand our tenant-mix so as to provide visitors with both a high-quality offer, comfortable visits and, above all, unique shopping experiences," said Ewa Kolondra, Director of Aleja Bielany Shopping Center.

Aleja Bielany has also created a new work space - CoWork. It is a response to current trends. By integrating these services, Aleja Bielany responded to the needs of the local community.

CoWork Aleja Bielany is the perfect place for those who develop startups, work as freelancers, or are looking for an alternative to working remotely from home. CoWork enables creative meetings, conferences and interviews. On over 300 m2, you can find 16 individual desks, 4 conference rooms, places to work in the common area and a relaxation area. For the sake of work comfort, 5 soundproof telephone boxes have also been prepared. The layout of the rooms is intuitive and ergonomic. Users can use the free work zone and book a selected desk or conference room for a fee using the dedicated CoWork Aleja Bielany application.

"CoWork Aleja Bielany is a space for the local community and customers of our shopping center. We show that it can be an ideal place for shopping, creative entertainment, social meetings, study and work. The multi-functionality of our facility makes people willing to come here, meet and spend time. They no longer have to move from work to one point in the city, and then to another to do the desired shopping - in Aleja Bielany they have everything at hand," said Ewa Kolondra.

In the latest version of Aleja Bielany, guests can feel that they are the most important and are the center of events. The space of the facility is constantly adapted to their needs. The possibility to choose from the rich offer of the shopping center allows you to carry out many activities without having to move around the city. The hospitable atmosphere makes local residents more and more want to meet here.

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