Ionuț Negoiță acquires former Cesarom factory land in Bucharest for €23 Million

Romanian entrepreneur Ionuț Negoiță has acquired the land of the former Cesarom factory in Bucharest’s Preciziei area from Spanish group Roca, the world’s largest manufacturer of sanitary ware. The factory’s operations in Romania were fully ceased prior to the sale.

Negoiță paid €23 million for two plots of land, totaling almost 12 hectares. The deal was facilitated by Crosspoint Real Estate, a prominent real estate consulting firm.

In a statement, Negoiță shared his plans for the site: “Our estimates show that around 3,000 apartments can be built here. We will start the permit procedures and begin construction as soon as we secure all necessary documents. It’s a long-term project.”

Cătălin Gavrilă, a partner at Crosspoint Real Estate, expressed satisfaction with the deal: “We thank Roca for their trust and are pleased to have successfully completed another exclusive mandate for an international client. It’s encouraging to see Romanian developers growing their competitiveness in a market dominated by global players. This acquisition adds a strategic asset to Ionuț Negoiță’s impressive landbank and further establishes him as a leading residential developer.”

The development is expected to significantly impact the local real estate market, contributing to the continued growth of Bucharest’s residential sector.

Source: Profit.ro