Miniso opening store at Promenada Mall

Miniso will opened a store at Promenada Mall in Bucharest next week, following a €120,000 investment. This is the Japanese retailer’s second opening in 2019 and its sixth location in Romania. The new shop will cover 120 sqm. Miniso started operating in Romania last fall under a franchise agreement led by entrepreneur Jake Liu. The company is planning to open a total of 10 stores in Bucharest and another 20 across the rest of the country by 2020.