Polish retailer SMYK All for Kids expands in Romania with new store in Ploiești

Ploiești, Romania – SMYK All for Kids, the Polish retailer specializing in children’s products, has opened a new store in Shopping City Ploiești, marking its 33rd location in Romania. This new addition is the second store launched by the brand this year.

Covering an area of approximately 400 square meters, the store will be staffed by a team of nine employees, offering a wide range of products for children. SMYK has continued to expand its presence in Romania, catering to the growing demand for quality children’s items.

“Grandparents and other relatives are our primary customers seeking advice from our team when buying products for children. Since they may not be as familiar with the specific needs of the child, they tend to follow trends,” explained Sorin Stancu, General Director of SMYK All for Kids Romania. “This is one of the key reasons we continue to expand in cities like Ploiești, where we are already known and appreciated.”

With this latest opening, SMYK strengthens its foothold in Romania’s retail market, aiming to serve more families with its diverse selection of products designed for children.