Romanian brand DY Fashion is expanding

The Romanian brand DY Fashion takes an important step and expands offline, launching its first concept store in Craiova. The first DY Fashion physical store is located in ElectroPutere Mall Craiova.

Investments in the launch of the concept store in ElectroPutere Mall Craiova amounted to EUR 60,000. The company representatives expect a traffic of 4,000 customers/month, sales of RON 150,000 on average per month and a business growth of 10 percent.

The estimated turnover for 2024 is EUR 4.5 million. In the 12 years since its launch on the market, DY Fashion has shipped around 1 million items and has around 250,000 customers.

Source: Profit.ro