There are 8,000 franchisees running stores under the Żabka chain
There are 8,000 franchisees running their local businesses under the Żabka banner, the chain reported. The 8,000th franchisee will run its store in Dobieszowice (Silesia Province), with a population of less than 2,000.
"The intensive development of our model over the past few years has contributed to the acquisition of unique experience and the development of proven solutions, especially in demanding business times. Żabka's franchise system is structured in such a way that it makes it possible to offset the possible risks associated with running your own business, and the fact that we share the knowledge we have developed over the years means that even a novice entrepreneur has a chance to succeed. That's why today we can rejoice at the addition of another 8,000th franchisee. The participation of franchisees in our business is very important - they are the ones who take care of customer relations and build the image of our brand. With them in mind, we are constantly developing our network, making our franchise offer more attractive by introducing more benefits and modern tools," said Żabka Polska operations director Przemysław Kijewski.
Last year, Żabka was established in the smallest town so far - Boguchwałowice in Silesia, with a population of just over 700. By 2022, the chain had launched a total of nearly 1,100 stores, including 154 outlets in towns where no stores with the green sign had operated so far, it stressed.
Żabka Polska Sp. z o.o. is the owner of Poland's largest convenience store chain.
Source: Żabka Polska and ISBnews