The transaction by which the Dutch-Belgian group Ahold Delhaize, which also owns the Mega Image brand, takes over the Profi store network has been completed. One of the conditions stipulates that Mega Image must sell 87 stores in 44 localities, where Mega Image and Profi activities overlap. The transaction is completed at a value of approximately EUR 1.3 billion. Ahold Delhaize estimates that Profi will add approximately EUR 3 billion in net sales to its financial results in 2025. “This is the largest transaction in the food trade sector that we have investigated and we have imposed unprecedented measures on a national level, but which are inspired by European practice,” said Bogdan Chirițoiu, president of the Competition Council. Ahold Delhaize operates 969 stores on the Romanian market under the Mega Image and Shop&Go brands, predominantly in urban areas, and Profi owns over 1,600 stores, being the most extensive network present on the local market.