C&A set to open new flagship store in Warsaw’s Blue City Shopping Centre

C&A is set to open its newest store in Warsaw’s Blue City Shopping Centre, marking the brand’s seventh location in the capital. The contract has been finalized, and preparations for the grand opening, scheduled for September 14, are underway.

Blue City continues to expand its retail, service, and entertainment offerings, focusing on attracting families with children. The addition of C&A aligns perfectly with the shopping centre’s strategy, particularly in terms of product variety and eco-friendly initiatives. C&A is also focused on modernizing its stores and further expanding its presence in Poland, making this store an important step in its growth strategy.

The new store will span more than 2,200 square meters on level 0 of the shopping centre and will be accessible via three entrances. Designed according to C&A’s latest concept, the layout is streamlined, modern, and customer-friendly. With muted color schemes and modern furniture, the store will offer a clear and consistent shopping experience across its women’s, men’s, and children’s collections. Special emphasis will be placed on denim, one of C&A’s key fashion areas, with dedicated tables and displays designed to help customers easily find the right fit.

Sustainability is a key focus for both Blue City and C&A. The store will offer a growing range of sustainably manufactured products, helping customers make informed choices. Clear signage and product labels will communicate the brand’s sustainability efforts. The store will also feature energy-efficient LED lighting and self-service checkouts, as well as a free in-store pickup option for online orders, in line with modern retail trends.

“The new C&A store is designed to provide an exceptional shopping experience, reflecting our goal to inspire customers to look, feel, and act good every day,” said Tomasz Paszkowski, Country Manager of C&A Poland.

Yoram Reshef, Vice President of the Blue City Management Board, expressed his excitement about the new addition: “C&A is a perfect fit for our centre’s family-oriented customer base. I’m confident it will become a popular destination for shoppers.”

Blue City currently hosts around 200 tenants and boasts a 97% occupancy rate, continuing to be one of Warsaw’s top shopping destinations.